Building Brand Loyalty with Education
Client
Key Digital
Year
2015
Service
UX/UI Design
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Leveraging Customer Education as a Brand Benefit via User-Friendly Online University.
Key Digital teamed up with engineers and training managers to launch a dealer university, offering free, self-paced courses accessible anytime, anywhere. This strategic initiative enhances brand value by empowering dealers with valuable knowledge.
A user-friendly UX structure and workflows, rigorously tested with existing dealers, ensures effortless navigation and learning. The diverse offering includes multiple courses and industry-recognized certifications, catering to various learning needs.
Modern, attractive interfaces reflect the high-tech products and technologies covered, reinforcing brand identity.
Training managers benefit from a dedicated interface, allowing them to easily create and modify courses.