Attracting Consumers to a New Kind of Exercise
Client
ClubKO
Year
2010
Service
Advertising/Concept Development
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Local kickboxing gym achieves growth through impactful advertising campaigns.
Born during the kickboxing craze in Hoboken, NJ, ClubKO partnered with us to craft impactful local advertising and direct mail campaigns.
Eschewing generic gym imagery, we focused on down-to-earth messaging and visuals that captured their unique experience.
This approach, later adopted for all franchises, fueled ClubKO's growth from 1 location to over 20.